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Pay Per Click (PPC) Marketing

Gain High-Level Brand Exposure and Attract More Leads

What Is PPC Advertising?

Billions of users on Facebook, Google, YouTube, Bing, Yahoo and other social networks and specialized websites with the possibility of exact tagging to target a group of people.

22

percents of PPC campaigns making 500% ROI

36

percents of searches on Google are associated with location

46

percents of the clicks gets for top 3 paid advertising spots

53

percents of paid-search clicks account mobile devices

23

percents of searchers click on paid ads

36

percents of searches on Google are associated with location

Why Visualytes 's PPC Services Are Better Than the Rest

Leverage Our Technical Expertise to Grow Your Client Base

Visualytes Internet Marketing Agency is a recognized pay per click firm, committed to your success. We bring our years of expertise and industry experience to every pay per click campaign we handle. From PPC audit and account setup to ads management and campaign monitoring, trust us to give our 101 percent dedication to improving your online performance.

How does PPC advertising work?

Keyword Selection
Create Advertisement
Collection Of Statistics
Conversion Rate Optimization

Testimonials

We Are Google, Bing And Yahoo Certified Agency

In our company, you can order contextual advertising in the services of Google Ads, Bing, and Yahoo, as well as targeted advertising on Facebook, YouTube and other social networks. Search engines allow placing ads on both search results pages and specialized websites.

How Our PPC Management Service Works

Research
Research

A plan without research is a plan that’s doomed to fail. As an expert pay-per-click management company, SevenAtoms first understands the landscape that your organization exists in. We understand your business, the products or services you offer, and look at what your successful competitors might be doing. Our research analyzes existing paid efforts and identifies effective regular, long-tail, and negative keywords for optimal paid ad performance.

Strategy
Strategy

Your business is unique, so it deserves its own unique strategy. After researching your offerings, target markets, and goals, we craft a strategy to fit your organization’s own unique needs. We tailor this strategy keeping in mind many aspects of the audience you’re hoping to reach, such as geographic location, typical household income, types of devices they typically use — mobile, desktop, tablet — and other demographic data.

Campaign Setup
Campaign Setup

We’ve done the research, and aligned on a strategy. Now we build the campaigns. We’ll ensure that your campaign has the proper structure, including appropriate ad groups, site placements, keywords, and more, and set up all the relevant ad extensions. Our team of designers builds responsive, effective landing pages optimized to drive conversions no matter a user’s device, and we drive people to these landing pages with compelling, targeted paid ads. Everything is appropriately tracked and completely integrated with your existing Ecommerce or marketing automation platforms.

Ongoing Management
Ongoing Management

Your PPC campaigns are out in the world and driving conversions, but our work isn’t done. Our pay-per-click service includes active monitoring and management of your campaigns to ensure that everything is fully optimized and that you’re getting the results you want on cost per lead or cost per sale. We adjust bids, optimize keywords, drive A/B testing on all the moving parts, and dive deep into the data to make sure everything is going according to plan. We keep you well in the loop so that you’re informed about what’s working well and where we need to make improvements. When you work with SevenAtoms, you work with a pay-per-click management company that’s committed to delivering you results.

Reveal competitors' ad strategies and budgets

  • Budgeting
    Monitor your rivals' PPC activities, ad spends, and most profitable ad copy.
  • Local Strategies
    View competitors’ keywords and ad texts for over 100 countries, and in more than 20 languages.
  • Trends Evaluation
    Monitor changes in your competitors’ ad spend over time. This can help you distribute your budget properly and be fully prepared for the busy season.

Analyze any competitor’s keywords and ad copy

  • Top Rivals’ Keywords
    Discover your rivals' top-performing paid keywords and how their positions change over time.
  • Winning Ad Copy
    See what CTAs and emotional triggers they are using in their ad copy and how they change throughout the year.
  • Ad History
    See all the keywords that your rival bid on in the past year and identify what time of year you’ll experience the highest levels of competition.
  • Desktop vs Mobile Traffic
    Discover desktop and mobile keywords your competitors are bidding on..

Evaluate the performance of paid search rivals

  • Benchmarking
    Compare paid search rivals’ performance against each other.
  • Strengths and Weaknesses
    Benefit from your competitors’ experience with ad campaigns, and avoid their PPC mistakes.

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    Pay Per Click FAQs

    WHAT IS PPC?

    PPC is the acronym for pay-per-click. It's a digital marketing tactic and it buys web traffic to your website. You, the advertiser, pays a small fee each time one of your ads is clicked on by a user. Search engine advertising is the most popular form of PPC. However, many other platforms such as social media giant, Facebook, now offer PPC ad models. You can promote your company in search results, on websites and across social media platforms. PPC ads can feature text, images and video.

    WILL MY TARGET MARKET CLICK ON MY ONLINE PPC ADS?

    Ads that appear in search results are targeted to meet a specific audience and often earn almost half of all page clicks. Users who click on paid ads are usually ready to make a decision and therefore more likely to buy a product or service by comparison to an organic visitor. With PPC ads, your ads are targeted for the online users searching for your type of business. This can make a significant impact on your bottom line.

    HOW MUCH DOES A PPC CAMPAIGN COST?

    The cost of running a PPC ad campaign varies. Different cost factors include your industry type, business type and business size. These will influence the pricing of your PPC ad campaign. Pricing can also be affected by the type of strategy you're rolling out. However, expect to spend up to $5,000 per month for a small-to-medium company. This price includes both your ad spend and professional services from your chosen PPC agency.

    HOW DO I BUDGET FOR MY PPC CAMPAIGNS?

    Your PPC costs must be calculated based on your bid, your targeting and your ad quality. The amount of money you're willing to spend for a user to click on your ad is called your bid. You enter your bid into an ad auction and the highest bidder wins, so you could end up paying less than your bid amount, but never more. Targeting factors include all aspects of your goal, from the keywords you’re ranking for to the demographics of your audience. The more competitively you want to target, the higher the costs. For instance, bidding on a very competitive keyword costs more because it features a higher cost-per-click (CPC). Google also monitors the quality of your ads. If your ad quality is high, you can often maintain lower costs because Google will rank your ad ahead of competitors with low-quality ads. Understanding and accounting for all of these factors are how you determine your PPC budget.

    WHY SHOULD I ADVERTISE WITH PAY-PER-CLICK ADS?

    PPC is a flexible online advertising method that lets you create a budget and adjust it at any time necessary. Most importantly, you can target your ideal audience directly, which is impossible with traditional advertising or digital marketing campaigns. The insights gleaned from the data tracked from PPC campaigns is invaluable because it gives you a better idea of your users' behavior. Your paid advertising campaigns appear ahead of all organic results in search results, helping you to instantly outrank your competitors and support your search engine optimization (SEO) efforts.

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